Why are Toyota pickups so expensive? (7+ reasons)

In this blog post, we will answer the following question: Why are Toyota pickups so expensive? We will explain why, in our view, it is important to invest in a good pickup truck and why a Toyota is amongst the most favourite pickups. 

Why are Toyota pickups so expensive?

Toyota pickups are so expensive because they are reliable, low maintenance, made to withstand rough conditions, and have a high towing capacity – in simple words: Toyota pickups last longer than the average pickup. 

In general, Toyota makes some very reliable trucks and cars. Although the Toyotas may be a bit more expensive than some similar competitor models, the trucks seem to outlast the competition.

Don’t worry about buying a new Toyota truck, either. There are many great options on the second-hand market that will suit your needs. If you’re concerned about the cost of maintaining one after a few years, check out some of the certified professional ownership options.

Some reasons to buy a Toyota pickup:

  1. Transport and load: unmatched performance. The first advantage, and of size: the transport and load capacity of a pick-up. We forget the classic utility: the utility pick-up is also designed to transport large or bulky loads. 

The Ford Ranger, for example, has a load capacity of 1085 to 1250 kilos depending on the model. For the Toyota Hilux, we can count on a payload of 880 to 1165 kilos. Ready to load a ton on your utility?

  1. A good point for towing too! To these load capacities, we must also add those of towing. This is what makes the pickup a vehicle sought after by professionals who need to tow a boat, a horse trailer or even a recovery car. 

Just like the 2018 Ford F150 diesel, which promises a towing capacity of 5,171 kilos. And that, without losing in driving quality: the pick-ups are suitable for all terrains, in all conditions.

  1. A comfortable interior for everyday use: No more long journeys in an uncomfortable utility vehicle: to be efficient in your activity, you must enjoy good comfort. The most recent models incorporate the latest technological advances for the benefit of the driver: onboard computer with touch screen, reversing camera, etc. 

But there are also options to feel comfortable: heated seats, leather finish or even a sunroof. You just have to make your choice, and that is right down to the configuration of the cabin. Because even in the utility version, the pick-ups play the card of comfort in double-cab. Ideal for taking your family on weekends.

  1. A look that stands out: In certain sectors of activity, you have to know how to stand out. A pick-up with an assertive style, a sporty look or modern lines also allows you to stand out. A great guarantee for certain professionals who have to play in the big leagues: aluminum rims and luxury equipment is also a confidence card!
  1.  Advanced safety technologies. In fact, for the year 2021, almost all Toyota pickups include the Toyota Safety Sense 2.5+ package as standard, an improved version of the previous one, the 2.0. Added to this are features such as intersection assistance and emergency steering assistance, which are of great help when changing lanes. 

Adaptive cruise control is also enhanced with a cornering speed management system and road recognition. Lane Keeping Assist is improved and now offers better control and stability.

  1. Spacious and comfortable interior. There is room to accommodate up to 8 passengers as well as all their luggage thanks to the large capacity trunk. With the seats folded down, it can hold up to 73.3 sq ft. of load, enough to carry all your gear. It’s also so comfortable and modern that you will feel like you are in your living room. 
  1. The generous power of the engine. The gasoline Toyota models feature a 3.5L 6-cylinder engine producing 295 horsepower. For the hybrid version, it is not far from it with the 243 horsepower of its synergetic hybrid system combining an electric motor with a 2.5L 4-cylinder. 

Both versions tow respective loads of 5,000 lbs and 3,500 lbs. . Its cargo space combined with its towing capacity makes it the vehicle you need to haul everything you need!

  1. Toyota pickups are fully equipped to tackle all road conditions. Whether you want to hit off-road trails or just want to tackle winter, there is the right truck for you. An off-road selector will also allow you to tailor your driving to whatever road you face.

In short, the Toyota pickups stand out in terms of safety, space, comfort, power ... in short, on all points! This is the ideal vehicle for families or for anyone who fancies adventure and travel.

Affordable Toyota pickups

If you are looking for a pickup truck, Toyota has a few options on the market. These can be quite expensive for the newer models, but you can go back a few years to find good deals like a Toyota Tacoma or a Toyota Tundra.

Toyota Tacoma: best midsize pickup

The Toyota Tacoma, often affectionately called the taco, is one of Toyota’s best-selling trucks. This is considered a more compact pickup rather than a full-size pickup. From 2011 to 2015, Tacoma had its heyday, and according to Consumer Reports, the reliability verdict stood at five out of five throughout.

If you’re looking for a 2011 Tacoma, you can buy one for just under $ 10,000 and up to over $ 20,000 with fewer miles. However, there are many options under $ 15,000.

A used Tacoma with about 150,000 miles will come in for just under $ 14,000. Some higher-mileage 2012 Tacoma’s also cost just over $ 15,000.

For the 2013 Tacoma truck, CarFax has many options, including less than $ 15,000 and less than 150,000 miles.

Toyota Tundra: the best full-size pickup

The Toyota Tundra is considered a full-size pickup truck. To get one of these trucks for a lower price, you’ll have to go back a few years.

A 2007 Toyota Tundra is listed on AutoTrader for $ 13,995. Consumer Reports gave the 2007 model an overall rating of three out of five stars for reliability and owner satisfaction.

You can also get a 2008 version for $ 19,500. Consumer Reports raised this model up to four stars for reliability and owner satisfaction. If you want a newer model, the mileage certainly goes up a lot for less than $ 20,000.

The 2003 Tundra scored pretty well across the board for reliability and owner satisfaction. CarFax has a ton of options for under $ 10,000. Most of the trucks have passed the 100,000-mile mark, but appear to be running strong.

Are Toyota pickups too expensive?

Along with SUVs and crossovers, pickup trucks have taken the market by storm and are proving more popular than ever despite their high fuel consumption.

They are no longer just simple working tools, but very versatile, sophisticated and technologically advanced vehicles. Many families use it on a daily basis and even make it their number one choice on the go.

The negative consequence of this strong demand is that manufacturers have increased the prices of their pickup trucks more sharply than other classes of vehicles in recent years. FCA, for example, raised eyebrows by announcing its all-new 2019 Ram 1500 starting at $ 42,095, a solid increase from the base price of $ 32,970 in 2018 (it must be said that this ST 4×2 model at single cabin no longer exists).

Ford is offering a Limited version of its F-150 for no less than $ 83,629. That’s not to mention the Super Duty models that can climb into the six figures.

The question therefore arises: have vans become too expensive? Two in three owners say yes, according to a recent poll by car research site CarGurus.

In fact, 17% of respondents do not plan to replace their current van with another. Toyota owners (24%) are the most likely to consider a different type of vehicle for their next purchase, while Chevrolet owners (11%) are the least likely.

The main reason that could keep them away from vans? According to 42% of respondents, this is excessive fuel consumption, while 24% mention the price too high.

Plus, pickup truck owners may be less brand loyal than you think. The poll found that 70% of them would skip the fence if their brand of choice raised the price by $ 10,000 (the proportion was 64% in 2018). Ford buyers would look primarily to Ram, but those who own a Chevrolet, Toyota or Ram pickup would primarily shop at Ford.


Toyota pickups are reliable and versatile. They adapt to any type of personality. This is different from a car that cannot do the same. So if what you are looking for is a vehicle that is versatile for daily life and to meet all demands, a Toyota pickup is what you need!

Do you have any questions or comments about this article? Let us know!

FAQ on Why are Toyota pickups so expensive?

Why buy a pickup truck?

You should buy a truck because they have all the amenities for passengers to travel comfortably. In addition, the rear box allows a greater load capacity than any trunk. On the other hand, the trucks are equipped to provide superior driving experiences. Upholstery, air conditioning, connectivity and much more.

What is better to buy a car or a truck?

If it is better to buy a car or a truck will depend on your needs and lifestyle. A car being smaller is less heavy and having a body closer to the ground offers greater stability. On the other hand, a truck is larger, it is heavier and the height of the chassis to the ground is greater which translates into less stability.

What engine does the Toyota Tundra have?

The Toyota Tundra’s standard engine is a 5.7L i-FORCE V8, made of aluminum, producing 381 hp and 401 lb-ft of torque.

What engine does the 2008 Toyota Tundra bring?

The 2008 Toyota Tundra has a 5.7L V-8 Engine. 6-spd auto w / OD Transmission.

Are pickups worth the money?

Pickups are definitely worth the money of many Americans. Pickup trucks are one of the most important parts of the lifestyle in the US. Pickups have evolved a lot in terms of comfort levels. The idea that pickup trucks were hard machines with basic amenities is a thing of the past. In terms of space, they are much larger than a normal car. They have all the amenities for passengers to travel comfortably.


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